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Work in the future – What do companies need to do to succeed?

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Todays trends are leading people to talk about how the nature of work will change in the future. The fact that simpler elements will be automated and that a more changeable world will lead to a more flexible labour market in some people’s eyes and a more uncertain labour market in others. These changes are prompting companies to review the way in which they are organised in order to ensure success.

– Have a workforce strategy which supports the business strategy: All companies have a business strategy, fewer have a workforce strategy that is in sync with it. Many companies are looking for a shortcut to the future, but do not fully take the implications of their business strategy into account – how will the strategy influence which skills are needed in the future, how will their sales force need to change, their logistics management and engineers centre?

– Link together speed and stability: In times when everything is changing, it is easy to focus solely on speed. However, Research has shown that business performance is best when linked together with stability. Companies which combine speed (measured as how often employees perceive that managers make important decisions quickly and the organisation’s capacity to adapt quickly to new ways of doing things) together with stability (measured, among other things, as how often the employees perceived the organisation implement clear goals and numerical values) are 70% more likely to be more high-performing than other companies.

– Have a large range of business models. When competition increases from both traditional competitors and new players, it requires companies to have a large number of tools available to them. How the music industry was caught out by Spotify’s subscription service is a much-used but significant example. Earning money in different ways enables companies to attract lots of different customers and meet competitors in grind om the så is that sell software as a service, offer subscriptions, outsource or segment in different levels from free to premium.

Read more insights and find inspiration in our knowledge base!

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