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The Strategic Communication Tool You already Own

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Ask your Brilliant consultant for his or her education background. Chances are pretty good that you are working with an engineer. That sets Brilliant apart from other survey companies.

The Brilliant system is different. It takes a competent person to manage it, but it is amazingly flexible.

The SFU (Strategic Follow Up) is an example of this flexibility.  This is a great tool when top management wants to know to what extent managers have communicated the new strategic initiative the way they were supposed to. After you get the depressing results, use our organization tool to push the manager’s that had not done their communication home work to do it.  In doing this you will also have full control of the entire process forward. Simple, pragmatic action in a vital strategic issue.

And that is just one example of at least a hundred things this system can do for you.
Message X to people who did this. Message Z to the people who did that. And you maintain close control of the process forward.

Fredrik Kronander, Brilliant Head of IT, calls this smart e-mails. I prefer to call it a strategic tool for tailored communication.
Either way: this is a great tool for driving behavior.
Mutliple processes

 

Every corporation of more than 200 employees could benefit from using this tool at least a couple of times every year.  A couple of hundred corporations already have this tool, as the result of having run an engagement survey with Brilliant.

If you work with Brilliant, ask your consultant about what this tool can do for you.
If not, check if your engagement survey tool can do this as well.

Using your engagement tool only for engagement surveys is a bit like just using your Iphone to make phone calls.

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